Award-winning public relations coach, consultant, and trainer Dave Menzies is hosting a free webinar November 16 to help entrepreneurs and startups learn how to build buzz and get in front of customers.

Build Your Business with PR will lay-out what young businesses need to do to rise above competitors and be the main attraction in a crowded marketplace.

“Boot-strapping entrepreneurs and small businesses can use all the help they can get finding and connecting with customers. Public relations is the most cost-effective form of outreach with the highest return on investment for startups and established businesses alike get their products and services in front of target audiences,” Menzies said, adding, “Startups need to be making money, not spending money.”

Menzies will use the webinar to teach participants what is necessary to put an effective public relations (PR) plan in place, showcasing how B2C or B2B startups or established business don't need to spend a lot of money or time to start generating buzz in print, online, radio, or television news media outlets, as well as increasing social media and search engine results.

Ideal for business owners, sales and marketing professionals, and entrepreneurs this easy-to-follow presentation will cover how PR can benefit a business; the core elements of a PR plan; secrets for reaching out to news media; and planning for success.

Participants will receive a PR Planning Toolkit that to help build a personalized PR plan. Registration is available online at www.innovativeprnc.com.